John Martin - United Way of Central Alabama

John Martin

Sr. VP of Resource Development

John Martin

As Senior Vice President of Resource Development at United Way of Central Alabama, John oversees fundraising efforts to support the work of United Way and 80 partner agencies in Central Alabama. John and his team fully embrace the power of volunteer, peer-to-peer fundraising, mobilizing hundreds of cabinet members, hands-on volunteers and loaned executives to reach their annual goals.

An Atlanta native, John moved to Birmingham after graduation from Auburn University with a bachelor’s degree in Spanish. He divided his time between the U.S. and Mexico, working for Constructores Para Cristo as Director of Construction and later Assistant Executive Director. John then joined United Way in 2012, first serving as Vice President of Annual Campaign through 2018 before transitioning to his current role. John maintains his passion for helping others by providing meaningful experiences to donors and volunteers in his community.

John serves on the board of the Birmingham Sunrise Rotary Club. He is also a co-founder and past president of the Young Nonprofit Professionals Network of Birmingham. Outside of work, John enjoys spending time in his garden.  He and his wife, Allyson, have one son, Jackson. They love living in Birmingham and are proud to call it home.