Spark Engagement
Now that you are getting ready to kick off your campaign, consider the following:
1. Host a kickoff event with a motivational speaker or your Loaned Executive.
- Be sure to highlight the impact areas in the United Way brochure.
- Show the campaign video.
-
- Communicate giving options (such as payroll deduction).
- Link to ePledge if available within your organization.
- Announce due date of campaign pledges.
- Promote donor networks and leadership giving opportunities.
- Offer incentives during, and at the conclusion of, the campaign.Communicate giving options, incentives and deadlines.
2. Have follow-up meetings and communications after kickoff
- Have a separate meeting with your leadership team (promote matches).
- Determine if your company will give a corporate gift.
- Communicate company progress toward a stated goal (goal thermometer).
- Announce due date of pledges and follow-up to collect pledges.
3. Host a company-wide volunteer project
- Coordinate with United Way to set up a volunteer project.
- Determine scope and type of project with your United Way representative.
Now that you are getting ready to kick off your campaign, consider the following:
1. Host a kickoff event with a motivational speaker or your Loaned Executive.
- Be sure to highlight the impact areas in the United Way brochure.
- Show the campaign video.
-
- Communicate giving options (such as payroll deduction).
- Link to ePledge if available within your organization.
- Announce due date of campaign pledges.
- Promote donor networks and leadership giving opportunities.
- Offer incentives during, and at the conclusion of, the campaign.Communicate giving options, incentives and deadlines.
-
2. Have follow-up meetings and communications after kickoff
- Have a separate meeting with your leadership team (promote matches).
- Determine if your company will give a corporate gift.
- Communicate company progress toward a stated goal (goal thermometer).
- Announce due date of pledges and follow-up to collect pledges.
3. Host a company-wide volunteer project
- Coordinate with United Way to set up a volunteer project.
- Determine scope and type of project with your United Way representative.