Get Started
Step 1: Preparation
Set the Foundation
Before launching your United Way campaign, take the following steps:
1. Identify an employee or team of employees to coordinate the campaign efforts and have them attend coordinator training.
- Ideal duration is 2–3 weeks.
- Identify date(s) and time(s) for employee meetings where employees are able to hear United Way message.
- Consider dates for a kickoff event, volunteer project(s) and celebration.
2. Select dates for your company campaign.
3. Promote Key Dates & Events.
Spread the word about major campaign activities—like your Kickoff , Volunteer Projects and Celebration —using a mix of communication tools tailored to your workplace.
Choose the channels your employees engage with most to keep campaign events visible and top of mind.
💡 Promotion Ideas:
- Email Announcements
- Posters in Common Areas
- Digital Displays or Screensavers
- Intranet Banners or News Posts
- Slack or Teams Messages with Graphics
- Calendar Invites and Meeting Announcements
4. Work with your Loaned Executive to coordinate engagement throughout the campaign.
- Identify dates, influencers and impact speakers to attend employee and/or team meetings.
- Determine best promotional items to include in campaign activities (i.e. brochures, posters and other co-branded items).
Running Your Campaign
View & Share Online
Sharable Link:
https://www.uwca.org/ebrochure/
Download & Print
Download & Print
Email marketing for your workplace campaign is simple with these email templates.
Just copy and paste the template into your email and add your customization.
Make giving simple, secure, and accessible for your employees with ePledge, our online platform for workplace campaigns.
Whether you’re coordinating a small team or a large, multi-site organization, ePledge helps streamline the process, boost participation and reduce administrative work.
Learn More About ePledge
ePledge Support Materials
Have questions? Contact [email protected].